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Amasi (so called in Zulu and Xhosa, and “maas” in Afrikaans) is the common word for fermented milk. First Choice Amasi is a cultured product made from full cream milk which is produced by adding a freeze-dried culture to the milk and then fermenting it until it reaches a specific acidity level.

First Choice Amasi has a smooth texture and a slightly sour taste and is filled with all the traditional goodness of South African culture. First Choice Amasi is available to consumers in 1 kg, 2 kg (bottle & carton), 4 kg and 5 kg containers.

Attributes

• First Choice Amasi is an ideal vehicle for the delivery of probiotics.
• Incorporation of probiotic in fermented milks have beneficial health effects such as improving lipid profiles (used as part of a cardiac risk assessment to help determine an individual’s risk of heart disease).
• The high potassium and relatively low sodium content of milk and maas, may be important for the prevention of
  hypertension and cardiovascular disease (CVD).